This new formula contains something called Actyl-C, an ingredient known for its antioxidant benefits. Apparently, the ingredient energizes skin so it looks renewed and healthier with continued use. This is one of the selling points of the concealer and one of the things that we imagine Maybelline will hope sets it apart from others at the drugstore.
Both concealer shades are slightly more golden toned than their foundation sisters, perhaps for better neutralising redness. We would have liked to have seen an additional lighter shade to match with the paler foundations because as it stands now, the lightest concealer is darker than the lightest foundation.
This foundation promises not only to give all day smoothing and flawless coverage, but also to improve the appearance of your skin over time by helping skin to regenerate and even out discolouration in as little as 3 weeks.
(This photo has not been retouched)
The texture is like a slightly thicker version of the foundation that sets once it’s dry. Coverage is pretty decent, we would say about 80% opacity and the purple cast under my eyes has disappeared.
Overall we have to say that we're impressed! This gives great coverage without looking too cakey or heavy and lasted a long time on our skin.
What do you think? Let us know!